When Penny reached out to me, she had a clear vision: to capture lifestyle images of their gorgeous BabySense products in use, focusing on mothers and their babies. She wanted the photos to feel authentic and heartfelt, showcasing the warmth and connection between moms and their little ones in a cozy, homey setting. I was immediately excited to bring this vision to life.
Penny had already put a lot of thought into the preparation, which made everything flow seamlessly. She secured a stunning home as our shoot location and reached out to several moms to see if they’d be interested in modeling for us. Once the models were confirmed, we shared all the essential details—location, date, and styling suggestions—to ensure everyone was ready for the day.
Before the shoot, Penny provided me with a list of BabySense products to feature and we had an in-depth conversation about the type of images she envisioned. This collaborative planning was invaluable, helping me create a detailed shoot plan that made the day incredibly efficient and stress-free.
On the day of the shoot, everything fell into place beautifully. We moved through different rooms of the house, working with various mother-and-child pairings. Each group had about an hour of camera time, which worked perfectly given the short attention spans and energy levels of little ones. The atmosphere was relaxed and fun, allowing us to capture genuine moments of love and connection.
The final images told a beautiful story of motherhood, with tender moments and natural interactions as the mothers and children used the BabySense products. These photos have been put to fantastic use, not only for social media and online sales but also as part of the product packaging itself.
This project was such a joy to be part of, and I’m so grateful to Penny for her incredible organization and vision. It’s always rewarding to see how thoughtful planning and collaboration can create something truly special.

